May 27, 2021
On this episode, Caitlin Ganet, Social Media & Community Engagement at the American Medical Association, joins Courtney Morrison to share advice on developing brand ambassador programs.
You'll learn how to harness the energy of your most enthusiastic members and use tools to help teams feel empowered to share.
To learn...
May 21, 2021
When’s the best time to post on social media? There is no right answer. Because it’s when your audience needs support and help the most.
And that changes every day - people have different needs at different times.
On this episode of Engagement Drivers, Emily Zaccardi of hollarhype explains why...
May 12, 2021
Danielle Stapleton, Global Social Media Program Manager for National Instruments, joins Courtney Morrison to share insights on how to choose the right channels and content strategy to grow engagement.
You'll hear why knowing your audience is so important, how to build a matrix to determine which channels to use, and...
May 5, 2021
Marissa King, Author of Social Chemistry and Professor of Organizational Behavior at the Yale School of Management, shares insights from her research on social networks and the impact they have on our lives.
You'll learn about the 3 main network types, how the pandemic impacted our connections, and tips to better...